CMA opens abuse
of dominance investigation into Google's "Privacy Sandbox" browser
changes
The CMA has
launched an investigation into whether Google’s proposals to remove third party
cookies (TPCs) on the Chrome browser and Chromium browser engine and replace
TPCs' functionality with a range of "Privacy Sandbox" tools, while
transferring key functionality to Chrome, amounts to an infringement of the
Chapter II prohibition.
The CMA has
raised concerns that the proposals could undermine the ability of publishers to
generate revenue and undermine competition in digital advertising, entrenching
Google’s market power.
The investigation
follows complaints urging the CMA to take action against Google to ensure that
it develops its proposals in ways that do not distort competition.
The CMA has
already been considering the proposals in conjunction with the Information
Commissioner's Office (ICO), through the Digital Regulation Cooperation Forum,
and Google.
https://www.gov.uk/government/news/cma-to-investigate-google-s-privacy-sandbox-browser-changes
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